Management Sciences
Management Sciences MCQs With Answers
0 Management Sciences MCQs for CSS, PPSC, FPSC, NTS and entry-test preparation. Take a scored quiz instead →
The total financial value of a customer relationship across their entire relationship lifespan with a company is known as:
AShare of Customer
BCustomer Relationship Index
CCustomer Lifetime Value (CLV)
DCustomer Equity
A business buying situation in which the buyer routinely reorders something without any modifications is called a:
ANew Task
BModified Rebuy
CSystems Selling
DStraight Rebuy
The process of managing detailed information about individual customers and carefully managing customer touchpoints to maximize loyalty is:
ASupply Chain Management
BCustomer Relationship Management (CRM)
CEnterprise Resource Planning
DTotal Quality Management
Demand for business goods that ultimately comes from the demand for consumer goods is known as:
AFluctuating Demand
BDerived Demand
CInelastic Demand
DJoint Demand
A business model where a master company grants an independent operator the right to run a business using its trade name and system is:
AStrategic Alliance
BFranchising
CLicensing
DJoint Venture
Which strategic framework evaluates a company’s internal Strengths and Weaknesses along with external Opportunities and Threats?
ASWOT Analysis
BPESTLE Analysis
CValue Chain Analysis
DPorter's Five Forces
Entering a foreign market by creating a foreign-based assembly or manufacturing facility in partnership with local investors is a:
AManagement Contracting
BDirect Exporting
CJoint Venture
DLicensing
Which framework developed by Michael Porter analyzes industry attractiveness and profitability based on five competitive forces?
APorter's Five Forces
BValue Chain Model
CGeneric Strategies
D7S Framework
Modifying a product’s features, positioning, or communications to meet unique preferences and conditions in foreign international markets is:
AStraight Extension Strategy
BGlobal Homogenization
CAdaptation Strategy
DStandardization Strategy
Setting prices based on the buyer’s perceptions of value rather than on the seller’s cost is known as:
ATarget Return Pricing
BCompetition-Based Pricing
CCost-Based Pricing
DValue-Based Pricing