Which compensation strategy sets pay rates intentionally above prevailing market rates to attract top talent and reduce employee turnover costs?

Explanation

• Market Lead Strategy pays above-market wages (e.g., 75th percentile) to attract elite talent and minimize turnover.
• Market Match Strategy sets pay at market average (50th percentile).
• Market Lag Strategy pays below market rates (25th percentile) to minimize labor expenditures, relying on non-financial perks.