What Strategic Management tool analyzes external macroeconomic environments across Political, Economic, Social, Technological, Environmental, and Legal dimensions?
ASWOT Analysis
BPESTEL Analysis
CBCG Matrix
DPorter's Five Forces
Explanation
• PESTEL Analysis assesses macro-environmental factors: Political, Economic, Social, Technological, Environmental, and Legal conditions.
• It helps strategic planners identify external opportunities and threats during environmental scanning.
• SWOT incorporates internal strengths/weaknesses with external opportunities/threats.
Exam Relevance
- Topic: Strategic Management
- Subtopic: Environmental Scanning

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