A pricing strategy that charges different prices to different customer groups for the exact same product or service based on non-cost factors is:

Explanation

* Segmented/Discriminatory Pricing sells products at two or more prices, where the difference is not based on cost differentials (e.g., student discounts).
* Cost-plus uses uniform markup; Penetration uses low introductory rates; Captive product prices complementary goods.
* Successful price discrimination requires distinct market segments with varying price elasticities and prevented reselling.