The concept of ‘Soft Power’ was introduced by Joseph Nye in his 1990 book titled:
ABound to Lead: The Changing Nature of American Power
BSoft Power: The Means to Success in World Politics
CThe Future of Power
DThe Paradox of American Power
Explanation
Joseph Nye first coined the term ‘Soft Power’ in his 1990 book ‘Bound to Lead’, later expanding it in 2004.
Exam Relevance
- Topic: Political Theory
- Subtopic: Power Concepts

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