What performance management tool developed by Robert Kaplan and David Norton measures organizational performance across four perspectives (Financial, Customer, Internal Processes, Learning & Growth)?
ASWOT Matrix
BBalanced Scorecard (BSC)
CMcKinsey 7S Framework
DValue Chain Analysis
Explanation
• The Balanced Scorecard translates strategy into actionable operational goals across four key perspectives: Financial, Customer, Internal Business Processes, and Learning & Growth.
• It balances traditional financial metrics with non-financial operational drivers of long-term sustainable growth.
• Prevents overemphasis on short-term quarterly financial earnings at the expense of strategic development.
Exam Relevance
- Topic: Strategic Management & Control
- Subtopic: Balanced Scorecard

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